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Creator Marketing Best Practices for Small Businesses Why Creator Marketing? National research and tracking data find Creators are more believable and engaging than ads or celebrity endorsements, while driving traffic online and in-store. Creator-led shopping is a strategy that all brands can’t afford to overlook. By tapping into Creator audiences, brands are finding success in driving traffic, awareness, and sales in an authentic way. Gen Z now makes up 40 percent of global consumers and

Discover which technologies can best help you unlock new opportunities and equip your business to meet future challenges Distribution is an ever-changing industry, and the technology that enables digital transformation can help your business stay competitive. In this eBook, you’ll learn the six key technologies that are essential to digital transformation, what to consider when choosing each solution, and how to track and measure the performance of each. You’ll also learn the benefits of: eCommerce

The WhatsApp Marketing Playbook Multi-media messaging at scaleA WhatsApp campaign is a one-to-many promotional message sent over WhatsApp. Like an SMS or email newsletter, WhatsApp can be used to engage, nurture, and convert contacts. Fully GDPR compliantAnd just like email, WhatsApp marketing contacts must be 100% opt-in. Contacts must give explicit consent either by the website, SMS, a WhatsApp thread, in person, or other means. Meta approvedTo ensure a positive user experience, all WhatsApp campaign

How to Turbocharge Your Creative Team’s Output Introduction Imagine a joyful world where creative production runs perfectly. A creative brief requesting visuals for a new campaign comes in. Everything your team needs to get started is there, from target audience to deadlines to mood boards. The project moves swiftly. Goals are decided. Everyone understands their role. Work is organized and easily accessible, with versions and discussions stored for future use and improvement. Stakeholder feedback is