Resources

The 7-Step Guide to Sales Acceleration for B2B Marketers We take a deep dive into the following 7 key strategies to reveal how they can drive B2B sales acceleration in 2022 and beyond: Data Science: Look-a-Like Modelling, Intent Data and Propensity Modelling ABM: Velocity and Penetration Business Development Representatives (BDRs) Lead Quality and Prioritization Content that Intercepts and Engages Sales and Marketing Alignment Measurement and Key Metrics.

Cloud-Enabled Growth for Businesses of All Sizes With the exponential growth in media usage and streaming continuing to push the boundaries for advertising platforms executing millions of ad transactions per second, the era of real-time, targeted advertising is here to stay. This eBook will describe how the cloud is redefining the possibilities of online advertising. In discussing four common use cases, we will demonstrate how Amazon Web Services (AWS) gives your organization the opportunity to

The Wrike Use Case Guide for Marketing Teams & Agencies Introduction The word “set” has over 430 different definitions, making it the most versatile word in the English language. You can set the table. You can set your hair. You can set something in motion. Buy a train set. Game, set, match. The meaning and value of the word is derived from its usage or its “use case.” Combing through the word’s numerous definitions you’ll

Creator Marketing Best Practices for Small Businesses Why Creator Marketing? National research and tracking data find Creators are more believable and engaging than ads or celebrity endorsements, while driving traffic online and in-store. Creator-led shopping is a strategy that all brands can’t afford to overlook. By tapping into Creator audiences, brands are finding success in driving traffic, awareness, and sales in an authentic way. Gen Z now makes up 40 percent of global consumers and