The 7-Step Guide to Sales Acceleration for B2B Marketers

We take a deep dive into the following 7 key strategies to reveal how they can drive B2B sales acceleration in 2022 and beyond:

Data Science: Look-a-Like Modelling, Intent Data and Propensity Modelling
ABM: Velocity and Penetration
Business Development Representatives (BDRs)
Lead Quality and Prioritization
Content that Intercepts and Engages
Sales and Marketing Alignment
Measurement and Key Metrics.

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