2023 Digital Trends: Financial Services in Focus

Welcome to Adobe’s 2023 Digital Trends –Financial Services in Focus report based on our annual global survey in collaboration with Econsultancy.

Now in its 13th year, it continues to be a constant in the customer experience landscape. And as today’s digital economy evolves, driving growth for financial service institutions (FSIs) worldwide, this much is clear: cutting-edge technologies are empowering individuals, transforming businesses
and connecting people more than ever. Above all, dynamic customer expectations continue to dominate the conversation.