New Research: Google Reviews vs. Call Sentiment

Sentiment Analysis Identifies Missing Insights 

How many customers leave an online review? Only a small percentage. But how many share their real sentiment and emotions on a phone call? Most do. 

Marchex’s research team compared Google reviews with the true sentiment analysis and emotions expressed during phone calls from various Home Services companies.

Watch the webinar recording to uncover the surprising insights—and see how your business can use this capability to gain a competitive edge: 

• Discover the ratio of phone calls to online reviews
• Learn how future reviews align with real-time sentiment
• Understand what this data means for your business